The mission of ODAFF’s Market Development Division is to increase agricultural literacy, increase consumer awareness of agriculture products, stimulate rural economic development and develop opportunities for producers, processors, wholesalers and retailers of Oklahoma products in domestic and international markets.
- The purpose of Oklahoma Ag in the Classroom is to help familiarize Oklahoma school children with Oklahoma’s food and fiber industry by providing free resources for all Oklahoma teachers. AITC lessons are aligned to the Oklahoma Academic Standards and are available for teachers to use as they integrate agricultural literacy into their core curriculum. Over 300 lessons and activities are available on the website and free student and teacher resources are available, as well as free professional development opportunities.
- A tool for teachers, early childhood centers, universities and hospitals to purchase locally grown produce providing students and patients with high-quality food in addition to economic benefits to farmers.
- Agritourism is where agriculture and tourism intersect – when farms and ranches invite the public onto their property to experience the produce, wildlife, trails and more that they have to offer. Agritourism is one of the fastest-growing segments of the travel industry. Agritourism destinations offer a huge variety of entertainment, education, relaxation, outdoor adventures, shopping and dining experiences.
- Find the Farmers Market near you to stock up on your favorite locally grown produce, meat, eggs, dairy, honey and cut flowers.
- How to start a Farmers Market
- How to register and apply to be a Farmers Market
- Loklahoma is a local food campaign connecting consumers with producers. Producers who sell meat, produce, eggs, dairy and honey can be added to our state-wide list. You can email email@example.com to get your information listed on Loklahoma.
- Created for Oklahoma’s entrepreneurs, the Made In Oklahoma Program focuses on economic growth and development. This free-to-join program is intended for small businesses who grow, process, or manufacture a good within Oklahoma. All products, whether they are a food item or a handcrafted good, are welcome so long as they are made in our state. Being a member of the program provides benefits such as: being featured on social media, listed on our website, free use of our logo, cost-share marketing at events and more. The following are a few of the major events members can be a part of at a significantly reduced cost: Oklahoma State Fair, Tulsa State Fair, Tulsa Home and Garden Show and Ag Day at the Capitol. Retail locations who sell Made in Oklahoma products can also join, and benefit from being a member of the program.
- The MIO Coalition promotes brand awareness and consumer loyalty for Oklahoma made food products. With minimum yearly dues, MIO members can participate in cooperative marketing and advertising campaigns, in which members receive a maximum amount of positive press, professional marketing services, and mentorship from established companies. MIO Coalition Membership is exclusive to Oklahoma food and agricultural producers, processors, and manufacturers. Marketing efforts are targeted toward local, regional, and national grocery chains, restaurants, and food service providers; as well as the general consumer. Marketing activities include:
- Participation in Local and Regional Trade Shows
- Social Media and Print Advertisement
- Billboard Campaigns
- Television Commercials
- Retail and Food Service Promotions
- Assists Oklahoma businesses with information and technical advice when conducting foreign trade. Assists companies with overcoming trade barriers such as cultural and language differences, government trade restrictions and financial limitations. Works closely with members of the Foreign Agricultural Service and federally funded Market Access Program that assist with overseas marketing and promotional activities that build commercial export opportunities for U.S. agricultural products.
Grants and Loans
State and federal funds are available to Oklahoman’s dedicated to advancing the agricultural industry in a variety of ways.
For a complete list, applications and more information, CLICK HERE.
- Agriculture Enhancement and Diversification Program
- Oklahoma Viticulture and Enology Grant
- Specialty Crop Block Grant
- Healthy Food Financing Program
- Other helpful links and reports
In partnership with USDA Ag Marketing Service, these market reports are created to provide timely and accurate information on major Oklahoma commodities. To see more information: CLICK HERE
- Meriruth Cohenour; Director, (405) 522-5652
- Ashley Bender; Certified Procurement Officer, (405) 522-5509
- Micaela Danker; Agritourism Coordinator, (405) 522-5560
- Whitney Wilkinson; Agritourism Coordinator, (405) 522-4676
Made in Oklahoma
- Jenna Brinlee; Made in Oklahoma Program Coordinator, (405) 522-4082
- Emily Shuping; Made In Oklahoma Coalition Coordinator, (405) 522-6192
Economic Development/Grants and Loans/Ag markets
- Jason Harvey; Market Development Coordinator, (405) 606-1477
- Steven Stewart; Market Development Coordinator/Market News Reporter, (405) 522-3752
Ag in the Classroom Program
- Audrey Harmon; Ag in the Classroom Coordinator, (405) 740-0160
- Emily Ague; Ag in the Classroom Coordinator, (405) 885-1851
- Melody Aufill; Ag in the Classroom Coordinator, (405) 795-0121
Farm to School
- Cheri Long; Farm to School Coordinator, (405) 249-9234
- Jamie Cummings; International Coordinator, (405) 522-2106